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Cavan County Council Branding Programme
FUDGE Creative created a new dedicated brand that dynamically reflected the range of services, supports and resources Cavan County Council provides to the community and better communicate their values, mission and vision to all stakeholders. The brand mark reflects the Cavan County Council’s core values, an identity that echoed the natural grace and sweeping beauty of the Cavan’s drumlin’s and lakes; embracing the Council’s passion for culture, family and diversity of community; their beliefs in collaborative business networks, invested in empowerment through connection. A unique brand that captured the essence of all this and more… Proud of their heritage whilst flowing with progressive values, evoking inclusiveness, leadership and vision. Cavan County Council’s inspirational Brand Mark is a flowing ‘signature’ that visualises their pledge to Cavan’s citizens. Relative to the branding of other county’s in Ireland, the Council’s new bold and vibrant image is a radical departure from the typical approach of relying on a county’s historical crest. Cavan are innovators, leading the way to redefine the perception of a County Council in the hearts and minds of their citizens and beyond!